Option 1: Consumer Learning
Select a product, either existing or from your ingenuity, and design an ad purporting to teach consumers how to use the product and explain its benefits/features. In a well-written, 3- to 4-page paper demonstrating CSU-Global standards, be sure to discuss the cues, or stimuli, represented in the ad.
Answer the following questions:
Refer to the figures in our chapter reading regarding Proctor & Gamble’s Febreze product for direction with this assignment.
Your paper should meet the following requirements:
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