Choose three traditional firms within the same industry that sell similar products or services to…
June 29, 2020
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June 29, 2020
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MKT 571 Week 3 Individual Assignment Classic Airlines Marketing Solution

Use a problem solving model to solve Classic Airline s marketing problem. It is not required but you may use the 9-step model. You must identify and define the problem, and apply a robust problem-solving process. Consider the internal and external pressures contributing to Classic s current crisis, the objectives and obstacles of the marketing department, and the marketing resources available to resolve this crisis. Write a 2,150- to 3,500-word paper applying your chosen problem-solving process to Classic Airlines, and provide justification for your marketing solution. Post completed assignment in the Assignment Forum Format your paper according to APA standards and the Professional Report Writing Format.

 

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MKT 571 Week 3 Individual Assignment Classic Airlines Marketing Solution was first posted on June 29, 2020 at 7:27 pm.
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